Three New iPhone Ads Make debut On Prime-Time Tv
Were you watching the two-hour season premiere of House last night on Fox? Maybe you were watching one of the other prime-time shows, but if you had your eyes on the screen during some of the commercial breaks, you probably saw at least one of the three new iPhone ads that hit the airwaves last night.
Each of the new ads highlights a total of six apps, up from the three that were formerly the focus of the older ads. The first ad I saw last night, “Dine,” looks at Zagat to Go, QuickOffice, TripCase, New York Subway 09, Epicurious Recipes & Shopping List, and Gap Style Mixer. [Note: all app links will open the iTunes App Store]
The next ad I viewed was “Nature,” featuring iXpenseIt, Daily Finance, Guitar Toolkit, Lonely Planet Mandarin Phrasebook, iBird Explorer Plus, and the ever-popular Pizza Hut app. I didn’t get a chance to see the third advertisement, “Pass,” until I visited the Apple website this morning. It’s a 30-second quick look at Fandango, G-Park, VocabWiz College Vocabulary, 365 Crosswords, Classics, and ABC Animals.
I’m happy to see that Apple is maintaining focus on the number and variety of apps in the App Store, instead of resorting to the narcissistic, touchy-feely, celebrity-filled tripe that T-Mobile has been using for their Android-based MyTouch 3G ads.
Via tuaw.com
Tags: abc animals, App, focus, lonely planet mandarin phrasebook, New York, new york subway, night